Budget for Mobile Apps

On demand apps have become rising trend in the smart phone app market due to their convenience and availability features and their importance in upcoming future is going to rise because everybody loves getting their demands fulfilled when they desire. By any chance if you are planning to create an on demand app then you must get ready for properly strategizing its development budget. We in these feature going to tell some of the major tips that you must applied in the planning of your app budget.

SOME IMPORTANT TIPS TO MANAGE THE BUDGET FOR ON DEMAND MOBILE APPS.

  • Identify your market domain-

Before developing an On Demand App you need to consider for which specific industry type you are designing the app because on demand services includes various sectors such as food industry, transportation and tourism sector, home services etc. Once you identified which market domain, you are actually going to target then your job of budget planning become little bit easier.

  • Identify your target audience

Although on demand service apps have a nature of gaining quick success just after their launch but knowing your audience can makes a difference for you and your app.

Competition is high in this category and if you want your app to stand out from the competition then for that you need to deeply understands the taste and preferences of your target audience such as their taste, age, incomes, demands etc. All this factors needs to be taken in consideration along with the knowledge latest ongoing market trends. This will allows you to easily meet the demands and requirements of your consumer. Also remember that targeting any particular market is the most profitable way for any type of business.

  • Strategy of providing convenience to the user

Always remember that on demand service app is the one who fulfills the demand of their consumer as per their needs and desire. Users love convenience they expect the faster, effective and easier services available to their doorstep just the finger touch of their smartphone app and in order to make your app embedded with these types of features, you need to focus on these three major points.

Tracking service

Your app must provide online tracking facility on the order/service placed by users. Feature of tracking service gave user a feeling of complete control over the procedure. User can easily check how much progress is actually done and how much time it will take to complete the service. Tracking service provides user a feeling of assurance and established a loyal relationship with the service provider.

Real time communication

Your app must offer a real time communication feature such as in-built chat functioning. This will allow user to easily communicate to your services through your app. Users will find much easier and comfortable to choose you as their preferred service provider.  This also makes the entire processing faster.

Seamless payment facility-

Your app must provide various modes of payment services to the user. This is an effective way for providing high quality and rich user experience. If you are developing your app on android platform then you must add feature of multiple payment options in your app.

Ratings and reviews-

This is the most important factor not only making your app successful but also determining where is your app lacking what are its pros and cons etc. It’s because most of the time users try to check the reviews and rating of products and services given by other consumers. After that they take their decision regarding to using the services offered by a particular app. Therefore, you must add this feature on your app.

  • Establishing relationship with other service providers

In order to make your on demand app successful, you need to establish partnership with different service providers who will continuously communicate with each other through your own app platform.  You also build relationship with individual business as well as consumers. This will help in marketing and promotion of your application to your end consumers, which will curiously force them to install your app.

Remember that majority of on demand app developers has a habit of sharing their portion of the entire transaction made on the app platform. Therefore, you need to take this in a consideration before finalizing the budget and revenue model.

  • App budget

Developing on demand service app irrespective of the platform is quite a costly process. But it also provides you an opportunity and freedom to build an effective application as per the needs and demand of the business. If budget goes out of your pocket then don’t worry the best solution for this problem is available in the market and i.e. White label apps.

By understanding above mentioned points we can say that developing an on-demand app is quite a challenging task. But in the app market this is a type of business from where you can definitely recover your amount invested in app development along with minimum profit. In simple terms as a developer there is a low chance of facing loss by investing your time and money in developing on demand app.

Bhanu Pratap

Bhanu is Local Marketing Team Member at Fortifive. His areas of expertise are online marketing, mobile marketing, and Local marketing. Bhanu is experienced with the online marketing process.